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Apple to hold product launch event on September 12

29 August 2017, 01:11 | Gina Pena

Apple Inc. (NASDAQ:AAPL) HEFFX Highlights

Apple capping new iPhones' wireless charging to 7.5W

The Wall Street Journal has reported that a September 12 iPhone 8 event will take place, as the Californian corporation finally takes the wrapper off the device created to mark the tenth anniversary of this hugely influential piece of technology. Two are believed to be enhanced versions of the iPhone 7 and iPhone 7 Plus smartphones that are now in the market, and the third is expected to be a "premium" model with a whole host of unique features such as a full-face OLED display, 3D sensing, and perhaps much more.

Apple has yet to send out invitations to any September event, but given that August is rapidly ending, it's likely only a matter of time at this point.

Apple will also announce a new Apple Watch that will be LTE-enabled (meaning you can connect to your network without your phone) and a 4K Apple TV, according to CNBC. The iPhone has not yet been given a name, though most experts expect it to be called the iPhone 8. While the Qi standard supports up 15W in extended power profile, Apple may be restricting third party manufacturers and its own accessories to operate only on the base profile.

Apple declared that its Board of Directors has approved a stock buyback program on Tuesday, May 2nd that allows the company to buyback $50.00 billion in outstanding shares. "Kuo claimed the DRAM transfer speed of the three new models will be faster than the iPhone 7 by 10 to 15 percent for better-augmented reality performance". The company could choose to do something similar again with the iPhone 8.

Apple is expected to launch three new iPhone models at its September event.

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A string of reports arriving in the last five days provide clarity for two lingering questions: Exactly when the iPhone 8 will launch, and how it will be priced.

The wireless charging feature has been the subject to an onslaught of recent leaks, including two sets of images that purportedly showed internal components for the iPhones and charging pads themselves. However, iPhone 8 would boast of the most exclusive features and bigger size.

Apple can also leverage its ability to charge more for smartphones than what other vendors could successfully charge to fend off copycats.

The next iPhone has not been released, announced, or even teased by Apple yet, but that hasn't stopped anyone-Quartz included-from obsessing over what it will look like and what it'll be able to do.



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