President Donald Trump signed a proclamation declaring Monday "Be Best" day in honor of the first lady's new platform.
Trump's spokesperson Stephanie Grisham said the first lady's initiatives will differ from those of her predecessors because she won't tackle one specific platform, but focus more generally on children's well-being, an issue she has devoted attention to both in the US and overseas.
As part of the Bush family dynasty, Bush was versed in education policy and literacy programs for kids, her platform, which she unveiled in June of her first year as first lady.
"I feel strongly that as adults we can and should be best at educating our children about the importance of a healthy and balanced life", the first lady said. I am here with one goal: "helping children and our next generation".
The WashingtonPostreported on Monday that "Melania Trump has settled into a quieter routine, often apart from the president, raising their son and carving out a place for herself in a most untraditional White House".
The first lady channeled a classic look in the long-sleeve caramel-colored leather jacket that she paired with a white pencil skirt that went down to her knees. Her focus on social media extends from her previous work during the 2016 campaign when she championed combatting cyber bullying as one of her first platforms as first lady. Trump denies her accusation. Her initiative comes after previously expressing her interest in children through numerous visits to hospitals and schools over the course of the Trump presidency.
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Her interest in the opioid drug crisis, developed during the presidential campaign, has taken her to care centers and hospitals in West Virginia and OH to learn about the epidemic's effect on babies born to mothers addicted to the powerful painkillers.
Though a librarian, Laura Bush had always been exposed to political life before her husband entered the White House.
That meeting came more than a year after she promised to use her White House platform to discourage cyberbullying. "I have been criticized for my commitment to tackling this issue and I know that will continue, but it will not stop me from doing what I know is right". The campaign will focus on the well-being of children, fighting the opioid epidemic and social media use.
Former first lady Michelle Obama was a corporate attorney, a public service advocate and a senator's spouse before Barack Obama was elected president. The first lady lives here at the White House.
"I am well aware that people are skeptical of me discussing this topic", said Trump. "And I hope that they'll do better next time".
According to the first lady's office, the "well-being" pillar of the campaign will promote "healthy living, encouragement, kindness, and respect". With those values as a solid foundation, children will be able to better deal with the evils of the opioid crisis and avoid negative social media interaction. A study by the Clinical Psychological Science shows that after 2010, children who spent more time on new media were more likely to report mental health issues than those who spent time on non-screen activities.
And in March, Trump convened a group of leaders from various tech companies, including Twitter, Facebook, Google and Snaphat, to talk about children and internet safety, including cyberbullying and positivity in social media. Since becoming first lady, Trump has met with medical experts and families affected by the rampant explosion of prescription drug use across the country, visiting states such as West Virginia and OH, which are on the front lines of the addiction crisis. "When children learn positive online behaviors early on, social media can be used in productive ways and can affect positive change".
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